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TTech
Big data has left its impact on many sectors and is changing the way people work, from retail to healthcare, and marketing is no different.
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  • 2 minute read

Big Data Use More Important To Most Brand Marketers Than Facebook

  • byTech Journal
  • May 18, 2012
Three-quarters of the brand marketers and agency reps surveyed by  33Across, operators of the largest social and interest graph in…
TTech
BYOD can be a competitive advantage, IT managers say (1)
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  • 3 minute read

BYOD can be a competitive advantage, IT managers say

  • byTech Journal
  • May 16, 2012
Many of us use our own smartphones, tablets and laptops for both work and personal use – which…
TTech
Facebook Marketing
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  • 3 minute read

How Big Brands Are Taking Facebook Marketing To The Next Level (Infographic)

  • byTech Journal
  • May 15, 2012
As Facebook heads toward what may be the most anticipated initial public offering ever, Socialbakers, a social media…
TTech
Seven steps to a successful job interview
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  • 3 minute read

Seven Steps To A Successful Job Interview

  • byTech Journal
  • May 14, 2012
May marks the time of the year when college graduates enter the workforce. The first step in this…
TTech
Seven steps to a successful job interview
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  • 3 minute read

Seven steps to a successful job interview

  • byTech Journal
  • May 14, 2012
May marks the time of the year when college graduates enter the workforce. The first step in this…
TTech
Consumers Rarely Get The Two-Way Dialog With Brands They Want On Social Media
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  • 3 minute read

Consumers Rarely Get The Two-Way Dialog With Brands They Want On Social Media

  • byTech Journal
  • May 4, 2012
While consumers and marketers both say that interacting through social media has strong benefits, there is still more…
TTech
Company Reputations Affected By The CEO’s(1)
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  • 3 minute read

Company Reputations Affected By The CEO’s

  • byTech Journal
  • May 3, 2012
A full two-thirds (66 percent) of consumers say that their perceptions of CEOs affect their opinions of company…
TTech
Four best practices for successful email marketing
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  • 2 minute read

Four best practices for successful email marketing

  • byTech Journal
  • May 2, 2012
Email is still the marketers top online tool, says Amanda Steinberg, founder & CEO of DailyWorth.com, but engaging in…
TTech
Majority of U.S. and U.K. businesses use Facebook, Twitter for customer service
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  • 2 minute read

Majority of U.S. & U.K. businesses use Facebook, Twitter for customer service

  • byTech Journal
  • May 1, 2012
Businesses in the U.S. and the U.K. are embracing the use of Twitter and Facebook – particularly for…
TTech
Mobile app development, virtual assistant are hot jobs, SEO, not so hot
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  • 3 minute read

Mobile app development, virtual assistant are hot jobs, SEO, not so hot

  • byTech Journal
  • April 30, 2012
Freelancer.com, an outsourcing and crowdsourcing marketplace, today announced its 50 fastest growing online job categories for the first…
TTech
Smartphone apps distracting younger drivers, survey says
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  • 2 minute read

Smartphone Apps Distracting Younger Drivers, Survey Says

  • byTech Journal
  • April 27, 2012
Recent survey findings from ingenie, a car insurance brand for young drivers, have revealed that 58% of 17-25 year…
TTech
Widespread adoption of mobile payment systems expected by 2020
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  • 2 minute read

Widespread adoption of mobile payment systems expected by 2020

  • byTech Journal
  • April 17, 2012
Within the next decade, smart-device swiping will have gained mainstream acceptance as a method of payment and could…
TTech
ISPs will begin tracking user bittorrent downloads in July
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ISPs will begin tracking user bittorrrent downloads in July

  • byTech Journal
  • April 13, 2012
CNET news is reporting that starting this July all major US Internet service providers will start tracking and…
TTech
AOL sells more than 800 patents to Microsoft for $1B (1)
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  • 2 minute read

AOL sells more than 800 patents to Microsoft for $1B

  • byTech Journal
  • April 9, 2012
There is more than one way to make money in the tech field. AOL’s attempts to shift from…
TTech
Brand investment in online video “no longer optional”
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  • 3 minute read

Brand investment in online video “no longer optional”

  • byTech Journal
  • April 6, 2012
As spending for online video advertising continues to grow, a new survey commissioned by Digitas,a global integrated brand agency,…
TTech
Email drives more purchases than Facebook & text combined
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  • 2 minute read

Email drives more purchases than Facebook & text combined

  • byTech Journal
  • April 5, 2012
A new study released today by global interactive marketing provider ExactTarget (NYSE:ET) found two thirds of online Americans have made…
TTech
Want to reach Gen Y try mobile, Internet radio, & baseball(1)
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  • 3 minute read

Want to reach Gen Y: try mobile, Internet radio, & baseball

  • byTech Journal
  • April 4, 2012
Nearly half (49%, 115M) of all American adults are Major League Baseball Fans and 15% (36M) are Avid…
TTech
CMOs: Big data is a game changer, but most say they’re not in the game yet (infographic)
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  • 2 minute read

Cmos: Big Data Is A Game Changer, But Most Say They’re Not In The Game Yet (Infographic)

  • byTech Journal
  • March 30, 2012
Some 75% of enterprise decision makers polled in a recent survey believe that leveraging data will help their…
TTech
Just over half of iPhone 4S users happy with Siri
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  • 2 minute read

Just over half of iPhone 4S users happy with Siri

  • byTech Journal
  • March 27, 2012
Siri, the personal voice-activated assistant on the iPhone 4S, pleases  55 percent of users and 87 percent say…
TTech
Top ten technology companies in Georgia named
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Top Ten Technology Companies In Georgia Named

  • byTech Journal
  • March 26, 2012
he Technology Association of Georgia (TAG) today announced the Top 10 Innovative Technology Companies in Georgia. These companies…
TTech
Comprehensive cloud strategy needed to ease tensions between business, IT teams
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  • 4 minute read

Comprehensive cloud strategy needed to ease tensions between business, IT teams

  • byTech Journal
  • March 21, 2012
A new survey conducted by Forester Consulting for BMC Software found increasing tension between business and IT stakeholders. The survey,…
TTech
Gamification will be more embedded in daily life by 2020
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  • 4 minute read

Gamification will be more embedded in daily life by 2020

  • byTech Journal
  • March 18, 2012
Way back in the late 1980s, I wrote an article for Science Digest magazine about the US Army’s…
TTech
Mobile use will overtake desktop PC use in two years
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  • 2 minute read

Mobile use will overtake desktop PC use in two years

  • byTech Journal
  • March 13, 2012
In a study conducted by the “Microsoft Tag” community, mobile device usage was estimated to overtake desktop Internet…
TTech
Best schools to study video game design from California to the New York Highlands (1)
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  • 3 minute read

Best schools to study video game design from California to the New York Highlands

  • byTech Journal
  • March 1, 2012
The University of Southern California at Los Angeles and M.I.T. are the top two schools for studying video…
TTech
Grab Media if content is King, distribution is King Kong
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  • 2 minute read

Grab Media: if content is King, distribution is King Kong

  • byTech Journal
  • February 29, 2012
If content is King, then distribution of that content is King Kong, says Grab Media’s CEO Alvin Bowles. Dulles, VA-based…
TTech
Most Smartphone Subscribers Use Wifi For Data Connections
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  • 2 minute read

Most Smartphone Subscribers Use Wifi For Data Connections

  • byTech Journal
  • February 27, 2012
New research that provides important and compelling insights into worldwide Wi-Fi usage by smartphone users, showing that WiFi…
TTech
Grotech VC offers seven lessons on entrepreneurship “from the dark side”
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  • 3 minute read

Grotech VC offers seven lessons on entrepreneurship “from the dark side”

  • byTech Journal
  • February 18, 2012
Does price really matter in a venture financing deal? Can “small ideas” still get funded? Don Rainey, a…
TTech
Online Display Advertising Growing Rapidly
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  • 1 minute read

Online Display Advertising Growing Rapidly, To Reach $25.2B This Year

  • byTech Journal
  • February 15, 2012
The online display advertising market is one of the fastest growing advertising segments, according to a new study…
TTech
Best words to use in email subject lines to get a response (infographic)
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  • 1 minute read

Best words to use in email subject lines to get a response (infographic)

  • byTech Journal
  • February 10, 2012
If you want people to respond to your email, use words such as “Apply,” “Opportunity,” and “Connect.” But…
TTech
Many engineers remain unemployed despite reported tech skills shortages
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  • 2 minute read

Many engineers remain unemployed despite reported tech skills shortages

  • byTech Journal
  • February 3, 2012
During a recent video chat session, President Obama told a woman that he could not understand why her…

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