Quick Answer
Meta Muse is Meta’s personal AI agent that completes online tasks, such as booking travel, filling out forms, and shopping, after asking for your approval. Meta launched Muse on September 8, 2026. Muse is free within a usage limit, and paid plans cost $20 or $100 per month for heavier use.
Key Takeaways
- Agent, not chatbot: Muse takes actions across connected apps and keeps working after you close the app
- Approval step: Meta says Muse asks before sensitive actions such as sending an email or making a purchase
- Several products: “Muse” also names Meta’s model families, including Muse Spark and Muse Wonder, plus the Muse Code developer tool
- Pricing: Muse is free within a limit, with Power at $20 and Maximum at $100 per month as of November 2026
- Reach: Mark Zuckerberg said in October 2026 that more than 10 million people in the US and Canada had set up Muse accounts
What is Meta Muse?
Meta Muse is a personal AI agent from Meta that carries out tasks for you rather than only answering questions. Meta’s launch announcement on September 8, 2026, said Muse can send email, book travel, fill out forms, and negotiate on a user’s behalf. Muse keeps working after the app is closed and checks back when it needs a decision.
Muse differs from a standard chatbot because it acts inside other services. You connect Muse to accounts such as email, a calendar, or a store, and Muse uses those connections to finish a job. That makes Muse more useful for errands and more sensitive than a chat tool, since an agent with access to your accounts can make mistakes that cost money or expose information.
Muse runs on Meta’s Muse Spark models, which Meta called its most capable at launch. You can use Muse through apps for iPhone and Android, on the web at muse.ai, and in a more limited form inside WhatsApp, CNBC reported. Our report on the Meta Muse launch covers the first features in detail.
What can Meta Muse do?
Meta Muse can handle everyday online errands that would otherwise need several apps. Meta and early coverage describe these main uses:
- Shopping: Muse can find products and check out through connected stores, using single-use card numbers through Link by Stripe.
- Travel and bookings: Muse can plan trips and book travel or appointments.
- Email and scheduling: Muse can draft and send messages and manage reminders once connected to your accounts.
- Forms: Muse can fill out online forms with details you provide.
- Planning: Muse can break a larger goal into steps and suggest next actions.
- Memory: Muse remembers details you share, and you can tell it to forget specific items.
Muse’s list of connected services keeps growing. At its Connect 2026 event on September 23, Meta named shopping partners including Walmart, Best Buy, Sephora, and Wayfair, payment options from Shop Pay and PayPal, and work tools such as Notion, GitHub, and Box. Meta also said Muse would come to its AI glasses “in the coming months.”
Muse also has limits that come from other companies. Amazon blocked Muse from browsing and buying on its store in September 2026, saying the agent’s access was unauthorized. Our report on Amazon blocking Meta Muse explains the dispute.
How does Meta Muse work?
Meta Muse works by running each user’s agent in a separate cloud computer and routing risky actions through an approval system. Meta’s security write-up says every user gets a dedicated virtual machine, called Muse Secure VM. A separate component named Sentinel must approve connector actions and anything Muse sends to the internet.
Approval requests appear in the Muse app’s interface rather than as chat messages. Meta says a grant can last for one action, one session, one task, a set time, or permanently. Muse stores your login details inside your own virtual machine, and the agent works with stand-in tokens that Sentinel swaps for the real credentials at the network boundary.
Meta says Muse resists prompt injection, the trick in which a web page or email hides instructions for an AI agent. Its defenses include training, labeling outside content as untrusted, and separate classifiers that look for injected commands. Meta’s own write-up states that Muse is not immune and that prompt injection remains an open problem, so the approval step remains the main safeguard.
What is the difference between Muse, Muse Spark, and Muse Wonder?
Muse is the consumer agent, while Muse Spark, Muse Wonder, and Muse Glimmer are AI models, and Muse Code is a developer tool. Meta uses the Muse name across all of them, which explains much of the confusion in search results.
| Name | What it is | Who it is for |
|---|---|---|
| Muse | Personal AI agent app | Consumers |
| Muse Spark | Model family that powers Muse | Muse users and developers |
| Muse Spark Open | Downloadable version of Muse Spark | Developers with powerful hardware |
| Muse Wonder | Newer, more capable model family | Developers first, then Muse subscribers |
| Muse Glimmer | Small open model for local agents | Developers running models on a PC or Mac |
| Muse Code | Coding tool built on Muse models | Developers |
| Muse Charm | Announced pocket device for talking to Muse | Consumers, no release date yet |
Meta released the open models with different terms. Muse Glimmer is a 30-billion-parameter model under the Apache 2.0 license, while Muse Spark Open has 816 billion total parameters under Meta’s own Muse Model License. Our guide to Muse Spark Open explains the hardware it needs. Meta announced Muse Wonder on October 12, 2026, and said it would power Muse experiences soon, starting with subscribers.
How much does Meta Muse cost?
Meta Muse is free within a usage limit, and two paid plans raise that limit. Meta’s subscription help page lists the plans below, as of November 2026.
| Plan | Price per month | Weekly allowance |
|---|---|---|
| Free | $0 | Usage limit that resets; amount not published |
| Power | $20 | 500 million Muse tokens |
| Maximum | $100 | 3 billion Muse tokens |
Muse measures use in tokens, and a long or complex task uses more of them. Unused weekly allowance does not carry over, but extra tokens you buy separately do not expire. You must be 18 or the age of majority in your country to subscribe, and plans renew monthly until you cancel. Meta says Muse subscriptions are still in limited testing and are not available in every location.
Where is Meta Muse available?
Meta Muse launched in the US and has expanded to a small number of other countries. Meta’s help center says the Muse app and website are not yet available worldwide, and some features vary by region. Zuckerberg said on October 21, 2026, that more than 10 million people in the US and Canada had set up Muse accounts and that about 25% of them used it on any given day, the Associated Press reported.
Meta executive Alexandr Wang announced a Japan launch on October 23, 2026, and Meta’s newsroom announced Singapore on October 27. The Associated Press report also said Muse is for people 18 and over. Our coverage of Muse passing 10 million accounts discusses what that growth does and does not show.
Is Meta Muse safe and private?
Meta Muse includes serious security controls, but early incidents show why users should limit what it can reach. Muse interactions can be used to train Meta’s AI models unless you opt out, CNBC reported, and Meta says it removes critical personally identifying information first. You can choose which apps Muse connects to, disconnect them later, and opt out of training use.
Several problems surfaced within weeks of launch:
- Shared links: Security firm Claroc reported in October 2026 that more than 6,800 Muse share addresses appeared in public DNS records. Meta paused sharing, then restored it on October 22 with new links, and a Meta engineer said the flaw affected shared artifacts rather than chats.
- Mac app flaw: Meta patched a Muse Mac vulnerability in September after a researcher showed that malware already on a computer could redirect a user’s prompts.
- Marketplace incident: A Facebook Marketplace seller said in September that Muse shared a pickup address and accepted offers without the seller’s knowledge, the Guardian reported.
These incidents point to a practical rule. Connect Muse only to accounts it needs for a task, read every approval prompt before accepting it, and keep sensitive documents out of anything you share. Our report on the Muse sharing pause covers the DNS exposure.
Should you use Meta Muse?
Meta Muse is worth trying for low-risk errands in a supported country, but it needs close supervision for anything involving money or personal details. Booking a restaurant, comparing products, or drafting routine email suits an agent well. Negotiating with strangers, sharing your address, or sending payments on your behalf deserves more caution, because a mistake there is harder to undo.
Muse is also a young product. Meta’s Alexandr Wang said at launch that the industry is still “pretty early” in the era of personal agents, according to CNBC. Anyone who depends on Muse for regular tasks should expect features, partners, and limits to change.
Frequently Asked Questions
Is Meta Muse free?
Meta Muse is free to use within a usage limit that resets. Paid Power and Maximum plans cost $20 and $100 per month as of November 2026 and raise the weekly allowance.
Who can use Meta Muse?
Meta Muse is for people 18 and over in countries where Meta offers it, according to the Associated Press. Subscribers must be 18 or the age of majority in their country.
Is Muse Spark the same as Meta Muse?
Muse Spark is not the same as Meta Muse. Muse Spark is the AI model family that powers the Muse agent, and developers can also use it through Meta’s tools.
Does Meta Muse need my approval to buy things?
Meta Muse asks for approval before sensitive actions such as purchases or sending email, according to Meta. Purchases use single-use card numbers tied to a merchant and amount.
Is Meta Muse available outside the US?
Meta Muse is available in a few countries beyond the US, including Canada, but not worldwide. Meta’s help center says some features also vary by region.